Explore the new digital media channels making waves among agencies in the US and EMEA
Criteo surveyed over 800 senior agency professionals to understand their hopes for the year ahead and the various strengths of major digital media channels
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Our work with Criteo conversion campaigns has generated great performance for our clients and is a key pillar in our e-commerce offer. We are delighted to continue the evolution with the Consideration campaigns to expand our target and clients’ brand. We look forward to growing our partnership with Criteo Partners.
- Raúl Ferrer, General Director of Okisam
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Some key insights from the guide
Incrementality is becoming a key concept in measurement with cost-per-order now a top metric alongside overall ROAS
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Discover all the insights of the 2023 Advertiser’s Guide to New and Emerging Channels
Explore the new digital media channels making waves among agencies in the US and EMEA
9 in 10 agency professionals agree their clients should be exploring new digital media channels
With the right strategy, the majority of agency respondents are confident brands can drive growth in 2023
Explore the new digital media channels making waves among agencies in the US and EMEA